Asha Easton

She/Her
Co-Founder
XR Diversity Initiative
Mixed race woman with dark brown curly hair and red lipstick wearing a matching red top with cape sleeves.
Photo credit / Image credit
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Asha is the co-founder of the XR Diversity Initiative, an organization which has been working to up-skill people from underrepresented backgrounds with XR skills ,and is currently advising on ED&I strategy for the Arts Council & AHRC funded 'Immersive Artists' program. She serves as an advisor to a wide range of startups, organisations, and funders. 

Asha Easton also leads the Innovate UK Immersive Tech Network, the UK government's cross-sector network for XR / immersive / spatial computing innovators. She works at the intersection of industry, academia, and government to make the UK's XR ecosystem less fragmented. Asha was recently named in the Tech Women 100, and awarded the 2024 Emerging Tech Champion of the Year award for the work she has done to scale the sector in the UK. Her work spans across all sectors that use XR technology, including but not limited to; creative industries, health, manufacturing, AEC, etc.

Asha is regularly called upon to contribute as an industry expert for policy initiatives both nationally and internationally including the UK parliament's APPG on Metaverse & Web3, and the OECD Global Forum on Technology, and in 2024 won the UK

Innovate UK Immersive Tech Network
LinkedIn

Sessions

Breaking Stereotypes: How to Elevate Cultural Diversity in Immersive Tech

Kathleen Schroeter, Asha Easton, Gayatri Parameswaran, Tina Lorenz

Can immersive media help us better understand diverse cultures? The panel explores how creators in the UK, Germany, and beyond can use immersive tech to move beyond stereotypes, foster inclusion, and bring cultural identities to life. Organised by the British Council Germany and the XRBB.
Diversity
shift to the right
Participation & Access
XR
Media & Public Spheres
Speak Up / Rede mit
–
Panel
English
Conference